Winning Local Search as a Connecticut Business: The AI Advantage
If you have a business website, that means you want to do business in this digital age. That is a welcome development for every Connecticut business. But one difficulty small businesses always face is maximizing their online presence. A major cause of this is that digital marketing is always changing, as are customer expectations. A major shift everyone is adapting to today is the evolution of generative Artificial Intelligence. Artificial Intelligence (AI) isn’t just influencing search – it’s fundamentally reshaping how users discover information and how search engines deliver results. This evolution presents extraordinary opportunities while adding more complexity to SEO. Whether you have seen a drop in your local business website traffic or not, it is important to consider this so that you won't be left behind. How AI is Reshaping Local Search Local search has transformed dramatically in recent years. Traditional SEO strategies still hold value, but Artifici...